How to shift into a sales mindset to grow your business

How to Shift Into a Sales Mindset to Grow Your Business

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Often when I speak with bookkeeping and accounting professionals, and the subject moves to growing their businesses, inevitably someone mentions that it would be so much easier for them if they had a “sales personality.”

Art of Persuasion

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Much has been written and produced over the years to teach people the fine art of persuasion. If you don’t have time to read them all but you really need to get your clients to invest in your small business services, consider this my version of the short course.

How to solve five big social media challenges

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Using social media appears easy because the average 10-year-old is all over it, posting updates on their status, sharing pictures and videos with their friends, and looking for ideas on Snapchat and Instagram.
What to do when you screw up and your customer is unhappy

What to Do When You Screw Up and Your Customer is Unhappy

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When you own and operate a small business there are always pressures on you and many days feel like you are walking on that proverbial high wire without a safety net.